Post by tanjinaprias000 on Mar 13, 2024 0:37:00 GMT -10
Girl accessing the AMVO Digital Wave program from her laptop, listening to the microcapsules and writing down all the learnings in her notebook.
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One of the most important times of the year for the world of eCommerce is approaching: the Peak Season . Given the challenges posed by festivities such as El Buen Fin or Christmas, and facing the arrival of this demanding time, the Mexican Association of Online Sales (AMVO) unveiled its new Onda Digital program .
With it, the organization will seek to ensure that small and medium-sized comp DATABASE USA anies know the basic fundamentals of creating and managing an online store, so that they obtain all the necessary knowledge to better develop their products, depending on the category and focus of their commerce. .
The AMVO will meet the needs of SMEs with Onda Digital
The new free platform is made up of microcapsule recordings , which you can access thanks to its On Demand format. Through an official statement, they shared that the main objectives of these capsules will be to increase the number of SMEs that sell online, also including marketplaces, and to grow their sales at the same time.
92% of MSMEs in Mexico are already in a digital transformation process (Microsoft)
“ Onda Digital is aimed at owners of small and medium-sized businesses and their collaborators, both for those looking to create an online sales channel, and for those who want to optimize the one they already have. The strategy focuses on understanding the needs of each SME, and based on this, developing pre-recorded workshops that address the most relevant topics; and create content designed for agile consumption through mobile ,” said Pierre Blaise , CEO of AMVO.
The contents will explore different eCommerce themes
To strengthen its training offer, the sessions will offer insights around different topics and fundamentals of electronic commerce . First, we will seek to explore the main reasons for selling online, as well as the steps to be able to sell on social networks and in marketplaces. Likewise, some sessions will address other topics such as: optimization strategies, increasing website traffic and security, best practices for delivery services, and the importance of staying up to date with trends.
Entrepreneurs who wish to have access to these microcapsules and venture into digital commerce must enter the corresponding website and enter some data , including: their name, email address, telephone number, company name and number of people who They collaborate in the SME. Subsequently, they can explore the available content and choose the topics that fit their interests or needs.
El Buen Fin: a campaign of great relevance for Mexican eCommerce
We know that, year after year, El Buen Fin arrives to break paradigms and bring millions of Mexicans to digital channels. Last year alone, the campaign brought in profits of 134 billion Mexican pesos, with an average ticket of 861 Mexican pesos.
6 out of 10 Mexican Internet users made purchases during El Buen Fin
With the new edition of this campaign just around the corner, AMVO's proposal to continue motivating the training of SMEs in digital matters through programs such as Onda Digital seems correct. In this way, it will be able to bring together businesses from different sectors and audiences with a single purpose: to promote Mexico as a benchmark for eCommerce at a regional and international level.
Share on LinkedIn Share on Twitter Share on WhatsApp Share on Telegram Share on Facebook Copy link
One of the most important times of the year for the world of eCommerce is approaching: the Peak Season . Given the challenges posed by festivities such as El Buen Fin or Christmas, and facing the arrival of this demanding time, the Mexican Association of Online Sales (AMVO) unveiled its new Onda Digital program .
With it, the organization will seek to ensure that small and medium-sized comp DATABASE USA anies know the basic fundamentals of creating and managing an online store, so that they obtain all the necessary knowledge to better develop their products, depending on the category and focus of their commerce. .
The AMVO will meet the needs of SMEs with Onda Digital
The new free platform is made up of microcapsule recordings , which you can access thanks to its On Demand format. Through an official statement, they shared that the main objectives of these capsules will be to increase the number of SMEs that sell online, also including marketplaces, and to grow their sales at the same time.
92% of MSMEs in Mexico are already in a digital transformation process (Microsoft)
“ Onda Digital is aimed at owners of small and medium-sized businesses and their collaborators, both for those looking to create an online sales channel, and for those who want to optimize the one they already have. The strategy focuses on understanding the needs of each SME, and based on this, developing pre-recorded workshops that address the most relevant topics; and create content designed for agile consumption through mobile ,” said Pierre Blaise , CEO of AMVO.
The contents will explore different eCommerce themes
To strengthen its training offer, the sessions will offer insights around different topics and fundamentals of electronic commerce . First, we will seek to explore the main reasons for selling online, as well as the steps to be able to sell on social networks and in marketplaces. Likewise, some sessions will address other topics such as: optimization strategies, increasing website traffic and security, best practices for delivery services, and the importance of staying up to date with trends.
Entrepreneurs who wish to have access to these microcapsules and venture into digital commerce must enter the corresponding website and enter some data , including: their name, email address, telephone number, company name and number of people who They collaborate in the SME. Subsequently, they can explore the available content and choose the topics that fit their interests or needs.
El Buen Fin: a campaign of great relevance for Mexican eCommerce
We know that, year after year, El Buen Fin arrives to break paradigms and bring millions of Mexicans to digital channels. Last year alone, the campaign brought in profits of 134 billion Mexican pesos, with an average ticket of 861 Mexican pesos.
6 out of 10 Mexican Internet users made purchases during El Buen Fin
With the new edition of this campaign just around the corner, AMVO's proposal to continue motivating the training of SMEs in digital matters through programs such as Onda Digital seems correct. In this way, it will be able to bring together businesses from different sectors and audiences with a single purpose: to promote Mexico as a benchmark for eCommerce at a regional and international level.